A new light-based arts festival will take place in Village
Gate this July, organizers announced Monday. The event, A Street Light
Festival, will showcase interactive art and projects in a multitude of forms,
coming from artists, engineers, and performers. The festival will be in
conjunction with the international Year of Light, as declared by the UN General
Assembly in order to promote global awareness about the importance of
light-based technologies and the role it plays in the global society.
The Street Light Festival will be free, running Friday, July
17, and Saturday, July 18, 10 p.m. until 1 a.m., in Village Gate’s parking lot,
weather permitting. In case of rain, the festival will be held in the 2nd floor
lobby.
The festival is open for submissions of multidisciplinary
projects the incorporate light as well as sound, performance, and projections.
The festival also aims to have the audience reimagine The Village Gate area at
night, organizers said.
While not unheard of in larger cities like New York or
Toronto, the festival will be the first of its kind in the Rochester and
upstate New York areas.
Anyone can submit a light-inspired project. Deadline for
submissions is 11:59 p.m. on July 1. Funding is not provided for those
submitting works, but those who submit are eligible to win cash prizes ranging
from $500 to $1,500.
More information can be found at roctheyol.com.
This article appears in Jun 17-23, 2015.






